The Big Miss: The Critical Success Element Most Retailers and Industry Analysts Are Overlooking When Talking about Surviving and Thriving in the Age of Retail Disruption

The term Retail Apocalypse has become so popular that it now has its own Wikipedia page. News websites such as The Atlantic, Retail Dive and Business Insider are sharing statistics and analysis around the demise of brick-and-mortar retail, along with analysis of what the future might hold. Conversely, Lori Mitchell-Keller from SAP and Greg Zakowicz…

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