Optimizing Store Fulfillment

Are you a less than enthusiastic shopper that just really wants great customer service? Well, you’re not alone.  In fact, I recently guest authored a post for the IBM Commerce Blog that touches on how store labor and omni-channel play into the customer experience. Here’s a quick preview: I am a reluctant shopper. I don’t enjoy…

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Omni-channel Retail: A Shopper’s Perspective

A couple of weeks ago, I was out looking for separate units of a standalone refrigerator and an upright freezer and I decided to visit one of the big named retail stores. The cheerful associate in the appliances department greeted me and asked me the purpose of my visit. After explaining, he promptly informed me…

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Segmentation: Shift from One-Size-Fits-All Supply Chain

In January, I identified segmentation as one of key strategies for supply chain managers in 2012. Segmentation is a powerful data- and analytics-driven approach for creating one-to-one relationships between your customers and your supply chains. It establishes the policies for how best to serve each customer with each product in a company’s portfolio. Segmentation promises…

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