Consumers Have More Choices than Ever this Holiday Shopping Season

Friday in 5 – interesting news bits from around the supply chain horn, served up in one spot to keep you up to date.

Thanksgiving is less than a week away and the retail supply chain continues to ramp up for the holidays. Here’s a quick roundup of some industry news to help you prepare for the busy holiday season.

Black Friday shopping is so last year.

In an article posted to New Jersey 101.5’s website – Black Friday shopping? Many NJ shoppers are over it – Dino Flammia writes that the Black Friday shopping rush appears to have lost its appeal with many New Jersey consumers. This echoes findings from JDA’s own Annual Voice of the Consumer Survey of Black Friday shopping habits. One resident interviewed for the article stated that she only goes out “if the ads promote a deal they absolutely can’t miss in stores.”

But will Cyber Monday still thrive?

According to Forbes, Cyber Monday – November 28 this year – is still the largest shopping day of not only the Thanksgiving weekend, but the year, having grown more than 16% since the phrase was first coined back in 2005. In the article Cyber Monday Set To Dominate Holiday Sales, Deborah Weinswig states that Cyber Monday has become Cyber Week, and it appears that November is quickly turning into Cyber Month.

What if stores just don’t open?

Thanksgiving Day is quickly becoming the new “traditional” launch of the holiday shopping season – or is it? In his article for the Chicago Tribune, See which stores will be open Thanksgiving Day — and why others are waiting until Black Friday, James Peltz highlights retail chains that are opening early – and which ones are not. Is it just a reaction to criticism that the Christmas Creep has gone too far?

But some warn against price shopping Amazon.

Don’t depend on for the best prices this holiday shopping season. Geoffrey A. Fowler, in his Wall Street Journal article How to Win at Christmas Shopping: Don’t Just Trust Amazon, shares his holiday shopping plan and suggests checking out Google before you buy anything online. According to his research, Google’s shopping-comparison site actually found lower prices for almost two-thirds of Amazon’s top-selling products.

Some retailers are seeing strong growth this year.

Leading up to the 2016 holiday shopping season, Market Watch reports that retailers saw a surge in October to close out their best two-month sales period since 2014.  In U.S. retail sales post biggest back-to-back sales since 2014, Jeffry Bartash writes that online stores, home-improvement stores and grocers all reported a big increase in sales. Internet retailers also experienced strong growth with sales increasing 1.5%, though it is suggested that their success over the past decade has largely come at the expense of traditional retailers whose sales fell again in October, down 0.7%.

Happy Thanksgiving! (and Black Friday shopping!)

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